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We can actively categorise stakeholder voice and get the valuable insight.

How ASME turned qualitative data it had only ever used as impact stories into analysed stakeholder insight.

Key Improvements

100+

Open-ended responses analysed rather than filed as stories

1 dashboard

Qualitative and quantitative data in a single view

Qualitative data ASME had collected for years was used only as impact stories. Never analysed.

Rich qualitative data, unanalysed

ASME, a large not-for-profit membership organisation, ran many programs with data siloed across departments, reporting needed a large IT team, and non-technical department leaders were blocked.

The qualitative data ASME collected from stakeholders was used only as impact stories, never analysed.

We always collected Qualitative data from our stakeholders but only used them as Impact Stories. We love to see how with new Sopact enhancements, we can actively categorized stakeholder voice and get the valuable insight!

Lily Le, Impact Director

One pipeline, qual and quant together

Sopact set the impact strategy, built a data-integration pipeline, and put all the qualitative and quantitative data into one Impact Cloud dashboard.

Analysing open-ended scholarship responses surfaced what applicants actually valued, such as avoiding financial debt and finishing a degree. These were signals ASME had never seen before.

Stakeholder voice, categorised

ASME can now actively categorise stakeholder voice and report insight, including SROI progress presented to its Board of Governors, from data that used to sit untouched.

How ASME turned qualitative data it had only ever used as impact stories into analysed stakeholder insight.

"We always collected Qualitative data from our stakeholders but only used them as Impact Stories. We love to see how with new Sopact enhancements, we can actively categorized stakeholder voice and get the valuable insight!"

Lily Le
Impact Director

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