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"Continuously identify which of our programs foster the strongest sense of belonging and empowerment through ongoing data"

The Kennedy Center inspires, unites, and creates social change through performing art programs.

Key Improvements

14

Programs

5

Impact pillars

Artists are never visitors at the Kennedy Center.

Customer Stories / The Kennedy Center
CUSTOMER STORYThe Kennedy Center · Performing arts · Washington, D.C.

The Kennedy Center reads which programs foster belonging, continuously

Social-impact work across 14 programs and 5 pillars, measured from four stakeholder groups on live data.

The Kennedy Center
“We continuously identify which of our programs foster the strongest sense of belonging and empowerment through ongoing data.”Victoria M. Baatin, Senior Director of Social Impact, The Kennedy Center
BEFORE
BEFORE

Fourteen programs, four stakeholder groups

The Kennedy Center’s social-impact work rests on five pillars — artist empowerment, community empowerment, cultural leadership, impact performance, and REACH activation — running across fourteen programs.

Data came from four stakeholder groups, and aggregating, cleaning, and analysing it was the bottleneck.

THE LOOP
THE LOOP

Strategy, continuous collection, one dashboard

Sopact Sense set the data strategy and found the gaps in the historical data; Sopact Survey handles continuous collection and categorises the qualitative responses.

An Impact Cloud dashboard gives the board and staff one view across the pillars.

AFTER
AFTER

Belonging, measured on live data

The team can now continuously identify which programs foster the strongest sense of belonging and empowerment — ongoing data replacing the once-a-year reconstruction.

The Kennedy Center inspires, unites, and creates social change through performing art programs.

Elevating Artists' Voices: How The Kennedy Center Fosters Belonging in Performing Arts Through Continuous Data-Driven Insights

Baatin, Victoria M
Senior Director of Social Impact

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